How to Maintain a Music Blog

Everyone knows that their taste in music is better than the next guy’s. Sites like Rolling Stone, Pitchfork, and BlabberMouth have experienced writers who are so wrapped up in the music business themselves that they can’t give an honest opinion. In order to combat the monopolization the music industry has over what we listen to, bloggers have been promoting local musicians and new albums for years now. There are a lot of bad bloggers out there with low quality content and shoddy advice. Here are some ways you can be the Led Zeppelin of music blogging instead of the Phil Collins: 

Write Excellent Reviews 

The most important feature on your blog should be good reviews. If you are not a good writer to begin with, you might have to struggle for content. There are several stand-by blogging tactics you can use to make up for your lack of rhetorical skills. Make sure to keep your actual information short, concise, and to the point. Use bulleted lists and short paragraphs with headings to keep people interested. Also, be sure to provide links to any content you feel might be too close to its original source.

At the end of the day, people are coming to your site to get your take on a new album or concert review. Make sure to have a well researched and educated opinion. Readers can get facts from anywhere, they are looking to your blog for a new spin on what they already know

Promote Relevant Concerts 

A lot of people who want to find out about local concerts do not have a clear and defined source to turn to. It seems like the hipsters who flock the concert venues are psychics about where to go. If you are able to discover where the best local and small national bands are playing, you will create more traffic and become a better authority on music.

Know What You’re Talking About  

People can create sounds in a lot of different ways. If you walk into a Guitar Center, you will find hundreds of instruments, amps, and accessories scattered all over the place. After that there is an endless assortment of pro-audio equipment that requires a degree from an engineering school to comprehend. If you write about gear in your blog, do your research and know what your are talking about before publishing content.

Create Spotify Playlists 

Music has gotten much more social over the past year. At first, iTunes allowed artists to create Podcasts and have their music streamed and available for purchase in the iTunes store. Today there are sites like Spotify, Rdio, and MOG that allow you to create playlists and stream them for free through Facebook. Keep an updated list of music and make it fit your website’s niche while posting.

There are too many people who want to sound like they know what they’re talking about when it comes to music blogging. These websites are full of those who think the art is more about image and less about actual content. If you provide people with a reason to return to your site, you can guarantee an increase of traffic.